The three-year Bachelor's Degree Course in International, intercultural and advertising communication responds to the emerging requirements of the world of work, and provides communication specialists with technical and linguistic skills, allowing them to find employment in the fields of advertising and business communication and in institutions operating at national and international levels.
There are two curricula:
the International Communications (ComIIP-I) programme will qualify the graduate to work in the field of communication strategy and technology in the public, non-profit and private sectors. The student will follow courses in history, law and politics, as well as a shared course in communications.
the Advertising Communication (ComIIP-P) programme teaches corporate communication, marketing, social and advertising communications. The programme includes lessons in semiotics, business finance and advertising design.